Sunday, June 3, 2018

Is Your Shirt Made of Rubbish Removal?


Twenty years ago, even ten years ago, if you had asked someone, "Hey man, is your shirt made of rubbish removal," you may have quickly ended up with a black eye! Today, with the social consciousness of the importance of recycling our rubbish rising, a shirt made of rubbish removal is a source of pride and the wearer is usually glad to talk about it. In fact, recycled garments have given the phrase "making a fashion statement" new meaning! It's been turned into "using fashion to make a statement!" 

No where is this more true than the new third kits (third uniforms) being sported by Premier League's Manchester United! While these new kits are a shiny navy blue with gold trimming, a color scheme fit for royalty, they were made from recycled rubbish removal plastic in our oceans! Although manufactured by the sports giant Adidas, the ocean plastic used to make them was collected by Parley for the Oceans, a conservation organization with a core mission to rid the oceans of plastic rubbish.

The images of these new rubbish removal uniform kits were not supposed to be debuted to the public just yet. However, they've been leaked out in time for all the fashion gossip magazines and websites to get ahead of the story. Of course, this was a leak that was truly worth leaking because it is BIG NEWS and could potentially have a huge impact on ocean plastic rubbish removal. We applaud the leaker.

As the winner of twenty League titles, twelve FA Cups, and five League cups, the Manchester United team members are sure to get these new upcycled kits noticed when they wear them. In fact, they're sure to get international acclaim, not just local notoriety. This was a very smart way to draw awareness for the need to upcycle the plastic rubbish removal ending up in our oceans into something useful... and to slip this conservation message into the mainstream with no one balking.

Adidas, as a company, has pledged to eliminate all newly produced plastic from its supply chain feeding into its new products. Last month (April 2018), it was announced that they had sold one million pairs of athletic shoes made with plastic debris that Parley for the Oceans collected off the coast of West Africa. This was a enormous milestone but it begs the question, "What's happening to those one million pairs of shoes made from rubbish removal at the end of their life?"

Honestly, the real test of the impact this will have on the world at large over the next generation will be what happens to these recycled rubbish removal kits after they're all worn out. Will they be binned and headed to the landfill or recycled again to make brand new kits, closing the recycling loop. Perhaps some of them could be upcycled to make souvenirs for the fans. How would you like a necklace or pendant made from the uniforms of your favorite all star all pro athletes? 

In fact, this is true for all garments that are currently being made from recycled plastic. If these recycled rubbish removal garments end up being binned, it negates initial effort. As citizen watchdogs who care about the fate of our planet, we need to not only be "following the money" but also "following the recycled plastic and other recycled rubbish removal!" What is the ULTIMATE FATE, not just its secondary fate, of these recycled garments? 

As professional athletes wear their uniforms made of rubbish removal on the field, fans will have something new to cheer about even if their team loses the game! But... they will also have something to protest if these same rubbish removal uniforms don't get one hundred percent recycled again! As Rachel Maddow is fond of saying on her MSNBC nightly news broadcast, "Watch this space!"

As celeb models boldly parade rubbish removal fashion down the catwalk, may the glamour shots not be fleeting! May these fashion photographers and reporters follow the entire lifecyle of these recycled garments. Where do these recycled rubbish removal garments end up eventually? Are they recycled over and over again? This would be the ideal process for the fashion industry to achieve. We, as citizens, can help make that a reality by asking the companies that produce recycled rubbish removal clothing very simple questions like, "Do you collect these recycled garments at the end of their life and recycle them again?" We can also ask, "What percentage of these recycled garments get recycled again?"

If enough of us ask these sorts of questions, companies producing these recycled garments will know we care. They'll know we're watching the FULL life cycle of recycled clothing and we'll give our business preferentially to companies that figure out how to create a perpetual closed loop of recycled clothing. Just think, you can help just by looking up their corporate website and sending them a quick email, or perhaps even better, tweeting your question(s) at them in a public way.

If you have clothing that you want to see get a new life, and hopefully never end up in the landfill, call Clearabee for a booking. Clearabee is an on demand rubbish removal company that serves England, Scotland, and Wales. Their claim to fame is that fact that, unlike the bin men who are contracted by your local council, they take the rubbish they collect to places that will recycle, upcycle, and reuse most of it! It's a new way of thinking about the rubbish removal business and something to be applauded and supported by giving them your business.

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